Analyse brand challenges, establish positioning, identify market gaps and your competitive advantages.
Create a strategy plan for implementation that aligns with your team and business objectives.
We can work with your existing team, augment or build a new one, either way it’s time for action.
Cut through confusion. Define what makes you unforgettable.
From pitch decks to reels, creative that performs and scales.
Want to turn your life’s work into a book, a brand, or a film? I’ll help you shape the story and ship it.
Tailored AI strategies that save you time, money, and mental bandwidth — especially for creative and marketing teams.
This is a private, high-calibre service — built on discretion, originality, and lasting value.
Founders & Visionaries launching or refining brands with global potential
Creators & Cultural Leaders turning a personal legacy into something timeless
Boutique Businesses ready to present and perform like the world’s best
Private Clients & HNWIs seeking bespoke strategy, not off-the-shelf solutions
If you’re looking for templates, trends, or quick fixes, we’re not aligned.
But if you want depth, clarity, and a partner who treats your vision like their own, we should talk.
25+ years working on the world’s most recognised brands
Creative-first, AI-empowered thinker, not driven by trends, but by timeless strategy, taste, and originality.
Award-winning film director, speaker, and consultant
Built brands that feel, move, and sell
Trusted by agencies, founders, and high-profile creatives
I make the process enjoyable and co-laborative
If you’re like most business owners we talk to, you’ve probably experienced this common scenario: You know you need more video content for your business – your customers expect it, your competitors are doing it, and every marketing expert keeps
If you wanted some artwork or photos for your blog, article, or social media post, you had to find a copyright-free image, fork out a lot of money for stock pictures, or commission an artist to bring your vision to
There’s no escaping artificial intelligence (AI) right now. Whether it’s facial recognition, your smart speaker or the latest Instagram filter, everyone is using AI – even without realising it. It’s in your social media feed, powering your digital payments, and
Unmasking the True Identity of Your Business It’s time for a paradigm shift: your logo is not your brand. It’s like believing a person’s name is their entire identity. This notion isn’t just counter-intuitive – it’s a silent business killer.
No idea what a brand strategy is or what’s involved? Don’t worry, I got you covered. This process maps out everything you need to execute a successful brand strategy. The process includes a tailored BMM report for your business and a live 1 to 1 Zoom call. I will give you actionable insights enabling you to start or continue on your brand-building journey.
Discover the true potential of your brand with our Brand Audit Service. We delve deep into your brand's identity, strategy, and market presence, providing insightful analysis and actionable recommendations. Elevate your brand, enhance your impact, and drive growth. Ready for a brand transformation? Let’s begin.
This is me becoming your personal brand builder. I essentially become a partner in your business without the paperwork or share entitlement! This is a personal service so places will be limited. Register your interest now.
Bringing a Vision to Life with AI: How Mark Horton Turned a Creative Brief into Striking Visuals and Video for Martyn Lenthall Introduction When it comes to personal branding, most people settle for “good enough.” A half-decent photo, a few
How Smart Design Took This Theatre Show from Local Stage to Sold-Out in London. The Bette and Joan Story When acclaimed actors Greta Scacchi and Felicity Dean needed a poster for their Frinton Summer Theatre production, they turned to Mark
When S-Cool, a Bristol-based IT educational company, needed urgent design support, outsourcing to Mark Horton didn’t just solve an immediate problem – it transformed their approach to creative strategy and delivery. From tactical support to strategic partnership The relationship began
When a UK toy manufacturer Ecotronic lost their Dan Dare license, they needed urgent design support. What started as outsourced packaging work evolved into a strategic partnership with Mark that delivered a new best-selling toy brand and transformed their digital
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